Conversion Optimization Plan: do you have a good plan?

Conversion Optimization Plan: do you have a good plan?
Event Info
July 9, 2020
12:00 PM - 12:45 PM CEST


Too many companies jump into conversion optimization without a real plan or a methodology to identify candidate areas of optimization. Very often, the process is too simplistic and does not consider website visitors in a meaningful way. Random guesswork will lead to waste time, effort, and money. On top of producing unreliable results that is the exact opposite of what Brands are looking for. Since the objective is to increase the conversion of the traffic, Brands need to understand why people are reaching their website. If users are treated all the same, Brands cannot tailor the experience nor prioritize the right messages for the demographics that matter the most to their business.


In this webinar, attendees will get the chance to:

  • Discover how the CRO techniques can increase sales
  • Learn the selection process of the KPIs
  • Understand how to build a robust CRO plan

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