Customer Insights into Automotive

Customer Insights into Automotive
Event Info
March 25, 2021
4:00 PM - 4:45 PM CET

About this webinar

Eliminate data silos and unify them with extreme ease, transforming customer data and using it intelligently, moving from a reactive to a proactive approach, viewing and analyzing all customer interactions in their complexity to increase revenues and gain new business segments.

Why attend

How can you make the most of the infinite behavioural, transactional, product usage and preferences data of our potential and/or existing customers, to propose a product and service that best suits their characteristics?

Microsoft Customer Insights (CI) personalized experiences offers a holistic view of customers and unmatched insight. 
In this webinar we will see how CI it is the ideal tool to ingest, aggregate and enrich data in order to identify measures and KPIs to understand the intent of the customers and identifying the best target to be involved in this context.

We will integrate the CI with the sales, warranty and order systems of an automotive company and we will see how the combination of these values will be able to suggest new business opportunities to sellers, categorizing them in the best possible way.

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