As social distancing measures have transformed our digital habits, businesses are adjusting by implementing new tools to try and reach target audiences effectively. One main impact of the pandemic is the increased growth in video streaming services. Live video is changing the way brands interact with their audiences given that a live video strategy provides immediate and authentic ways to engage with viewers, a benefit that other social media formats do not offer.
The aim of this webinar, hosted by Discovery Reply, is to highlight the benefits and opportunities of a live streaming platform in a digital strategy in an effort to boost brand visibility and provide a strong online presence. Live streaming is a powerful tool that is increasingly important in a web marketing strategy. It allows you to provide real-time interactive and engaging content, designed to collaborate, connect,and integrate.
Reply's Webinars series covers all industries and spans the latest innovation trends.