Pharma Mid-Market Momentum: Schwabe Group’s AI Transformation

Pharma Mid-Market Momentum: Schwabe Group’s AI Transformation
Event Info
October 8, 2025
11:00 AM - 11:30 AM CEST
English

About this webinar

What does it truly mean for a Mittelständler like Schwabe Group – steeped in tradition as a 150-year-old leader in herbal medicine – to embrace Google Cloud technologies and AI? 

 

 

Unlike large corporations with vast resources, Dr. Schwabe approached the Gen AI transformation with a pragmatic understanding of their unique position as a family-owned mid-sized market leader. They thoughtfully navigated resource allocation, engaged their experienced workforce, and strategically reimagined their operational processes to accelerate innovation and increase efficiency. 

 

We will uncover the practical steps Schwabe Group took to implement AI and Google Cloud paving the way for wider AI adoption across the organization. We are highlighting and exploring two powerful use cases: Automating clinical trial reporting to accelerate drug development and enhancing pharmacovigilance workflows for patient safety monitoring. You'll see how these initial, high-impact applications empower the Schwabe Group’s medical experts and further drive innovative growth. 

 

This webinar is aimed at business strategists and digital transformation leaders with a mission to effectively implement and leverage AI technology, particularly within the pharmaceutical industry and mid-sized companies. 

Why Attend?

  • Get First-Hand Insights: Discover what the journey really feels like from  Schwabe Group’s AI Team Lead & Global Digital Marketing Director, Alexander Reisenauer.
     
  • Gain a Pragmatic Blueprint for the Mittelstand: Understand Schwabe Group’s successful approach as a mid-sized company, from initial strategy and resource allocation to practical implementation steps. 
     
  • See AI Deliver Real-World Value: Dive deep into two implemented use cases: Automating clinical trial reporting and enhancing pharmacovigilance workflows with generative AI. 
     
  • Connect with experts:  Ask Reply experts about Google Cloud Technology and digital transformation in Pharma & Life Science 

Speakers

Adelina
Haller
Senior Consultant
Storm Reply
Katrin
Hainke
Senior Consultant
Go Reply
Alexander Reisenauer
Director Global Digital Marketing
Schwabe Group

When and where

October 8, 2025
11:00 AM ‐ 11:30 AM CEST

The online session will run for 30 minutes on Zoom and will be held in English.