One of the main issues encountered by companies, is the challenge of quickly finding the correct and most recent product information. Usually information is derived from an ERP system or a marketing unit, and in most cases from external suppliers or agencies. As companies are distribute information and resources among various departments, they are faced with a constant challenge of organizing and delivering content productively at a lower cost.
In this session, we will present the core benefits of a PIM solution that incudes: reduced inefficiencies, improved business performance, and enhanced customer experience. PIM stands for Product Information Management, essentially, a collaborative web application for the collection and management of all product information in your business. PIM provides a solution to collect and centralize all information, and share it on all communication channels: eCommerce, mobile apps, website with up to BTL contents.
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