See it, Search it, Shop it! How Artificial Intelligence is powering incredible experiences

Italian
September 29, 2021
from 4:00 PM to 4:30 PM  
CEST

About this webinar

You spot something you love out and about. You find the perfect pair of sneakers on Instagram. You want them. But you have no idea what brand they are or where to buy them. You immediately go online to your favorite ecommerce store, but you are swamped by hundreds of irrelevant results and you realise you aren’t any closer to getting your new favourite pair of shoes.
Out of nowhere, a crazy idea pops into your mind… let’s try a visual search!


If a picture is worth a thousand words, a visual search — that is to say the ability to use an image to search for other identical or related visual assets — is worth thousands of spot-on searches — and thousands of minutes saved on dead-end queries.

Thanks to the power of Adobe Sensei and AI it is possible to simply take a photo of the product we are interested in, upload the photo and find exactly the product we are looking for or possibly an even better one.

Why attend

Today, designing and delivering the perfect customer experience can be complicated. 


Ecommerce websites are full of products and finding the products that you are looking for, only by using keywords and text search, is usually not an easy task. 


In this webinar, Aktive Reply experts will show you how Adobe Sensei offers you the possibility to use Artificial Intelligence and Machine Learning features to conduct a visual search so as to improve end-user experience and therefore help users to find what they are looking for and buy what they want.

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