Manufacturing sales teams often still rely on fragmented, Excel-based processes, disconnected CRM workflows, and limited forecasting visibility. This makes it harder to manage inquiries, coordinate across channels, and build the data foundation that AI requires.
In this 30-minute session, Arlanis Reply takes you through a real end-to-end CRM transformation in a global manufacturing environment – showing how Salesforce, as a central CRM platform, can bring together all business units, teams, and sales topics into one connected ecosystem. The session covers how sales processes, customer data, and ERP integration were unified to deliver real-time pipeline visibility and automated forecasting, without custom code. It then looks ahead to how Salesforce Agentforce can accelerate inquiry handling and take manual effort out of the quotation process.
You will leave with a practical understanding of the architecture, the process changes needed to move beyond manual sales operations, and a clear picture of what it takes to prepare your CRM landscape for agentic AI in a manufacturing context.
This webinar is for: Sales Directors, CRM Leaders, Digital Transformation Managers, IT Managers, and Enterprise Architects in manufacturing organisations looking to modernise their sales operations, as well as IT professionals advising clients in the manufacturing industry.