SAP Customer Data Platform: From Data Silos to a 360° Customer View

March 24, 2022
from 11:00 AM to 11:30 AM  

A 360-degree View of the Customer

To stay competitive, it has never been more important to know your customers' needs and wants in order to create personalized experiences and build strong customer loyalty. Today, companies operate with a multitude of different systems. As a result, many individual data silos are created and a comprehensive view of the customer is lost. With the SAP Customer Data Platform, SAP offers a solution that collects, consolidates and analyzes transactional, behavioral, social media and demographic data from all systems in real time. This creates a 360-degree view of the customer and an awareness of how customers interact with the company.

Session Overview

Join this Syskoplan Reply webinar and

  • learn about the advantages and strengths of SAP CDP.
  • get information about typical use cases.
  • learn how to integrate SAP CDP with other systems.

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