A strong team: SAP Emarsys and SAP Sales & Service Cloud V1 + V2

A strong team: SAP Emarsys and SAP Sales & Service Cloud V1 + V2
Event Info
April 3, 2025
10:00 AM - 11:30 AM CEST
German

Optimize B2B marketing campaigns and strengthen sales collaboration

Experience the integration of SAP Emarsys and Sales & Service Cloud V1 + V2 in the B2B sector!
In this interactive webinar, the experts from Syskoplan Reply use a live system demo to demonstrate how SAP Emarsys and Sales & Service Cloud work together perfectly in a B2B context. We show you how you can optimize your marketing campaigns and strengthen your sales through our integration without CDP.

Why attend?

Your advantages

  • Targeted campaigns: Use real-time data from sales and service to create highly personalized marketing campaigns.
  • Improved sales efficiency: Provide your sales team with valuable marketing insights to target prospects more effectively.
  • Seamless transfer of pre-qualified leads: Learn how Emarsys generates qualified leads and automatically transfers them to Sales & Service Cloud - including important customer data and preferences.
  • “Marketing Insights App": Discover our specially developed app that shows sales representatives real-time marketing insights in the Sales & Service Cloud.
  • Direct interaction: Send emails directly from Sales & Service Cloud via Emarsys, maintain customer preferences and collect double opt-ins - all synchronized in real time with Emarsys.
  • Comprehensive segmentation: Use all the data available in Sales & Service Cloud, such as order history, for precise marketing segmentation.

Agenda

1/ Welcome and introduction
2/ Live demo: End-to-end journey between Emarsys and Sales & Service Cloud
3/ “Marketing Insights App” as a new connecting element
4/ Insight into lead generation and handover
5/ Overview of the architecture
6/ Comprehensive data analysis “from contact to order”
7/ Questions and discussion

When and where

April 3, 2025
10:00 AM ‐ 11:30 AM CEST

The online session will run for 1,5 hours on Zoom and will be held in German.