Smart Solutions for the Consumer Goods Industry

How to increase business profits with effective processes along the value chain: The 4brands Reply sessions will inspire you with real life application examples for solutions on smart sales, promotion and controlling.

Webinar Series


Jun 2024
Closing the Planning Gap with Sales & Operations Execution for Consumer Goods
June 12, 2024
11:00 AM ‐ 11:45 AM CEST
4brands Reply presents the new Sales & Operations Execution concept based on SAP Integrated Business Planning (SAP IBP). This technical solution enables CPG manufacturers to respond more quickly to unforeseen events and make short-term adjustments to purchasing, production or sales plans while optimizing resources.
Mar 2024
Condition Contract Management in CPG Industry
March 22, 2024
11:00 AM ‐ 11:30 AM CET
Join the consumer goods experts at 4brands Reply for this webinar to learn how SAP CCM can help you manage your condition agreements in a transparent and efficient way. Systematically capturing these agreements can reduce the cost of manual follow-up. Attend this webinar to learn how SAP CCM can help you achieve this.
Nov 2023
SAP IBP in Action: The Future of Sales & Operations Planning
November 24, 2023
11:00 AM ‐ 11:45 AM CET
Sales & Operations Planning (S&OP) plays a key role by enabling companies to align their supply chain plans across the enterprise and respond flexibly to market demands. 4brands Reply offers an integrated solution with SAP Integrated Business Planning (SAP IBP). Get valuable impulses on how to increase the capability of your S&OP planning. Learn how you can benefit from the SAP IBP solution in minimum time.
Nov 2023
Leveraging Composable CDPs in the Consumer Goods Sector
November 10, 2023
11:00 AM ‐ 11:30 AM CET
A composable customer data platform (CDP) enables companies to focus on their consumers. In this session with 4brands Reply you can discover the world of composable CDPs in the consumer goods industry and learn how to strengthen your customer loyalty and increase revenue potential.
May 2023
Trade-off between Sustainability and Profitability in Supply Chain Planning
May 4, 2023
10:15 AM ‐ 11:00 AM CEST
In this webinar as part of the SAP Discovery Day 2023, 4brands Reply shows how to design a target system for sustainable supply chain planning. The experts explain how to implement sustainable planning with SAP Integrated Business Planning and SAP's sustainability portfolio.
Apr 2023
Exploit the whole Potential of external Data and change the Perspective: RGM Series Part III
April 21, 2023
11:00 AM ‐ 11:30 AM CEST
In the session of the series "Revenue Growth Management: Next Level Sales Planning", the 4brands Reply experts?explain how external data, e.g. store sales prices, sell out data, or competitive data, can again significantly expand the view of your customers and what potential lies behind the integration and evaluation of external data.
Mar 2023
Optimize your Pricing Strategy by Transparency along the entire Value Chain: RGM Series Part II
March 31, 2023
11:00 AM ‐ 11:30 AM CEST
In this webinar series, the experts from 4brands Reply show you the potential of value generation using modern, data-driven and holistic sales planning applications for the key account management. In this second webinar of the series, the experts dive into the process of price planning and simulation and show how you can minimize risks and highlight opportunities.
Mar 2023
Minimize your Risks and Efforts by Data-driven Decisions: RGM Series Part I
March 17, 2023
11:00 AM ‐ 11:30 AM CET
In this session, the 4brands Reply experts?dive deep into the process of volume planning. The first episode of the series "Revenue Growth Management: Next Level Sales Planning" covers how baseline, promotion and listing plan can interact with each other to run different scenarios for optimal customer planning.
Feb 2023
How Consumer Engagement is Changing the CPG Industry
February 23, 2023
11:00 AM ‐ 11:30 AM CET
There are more and more digital touchpoints where companies interact with their consumers. It is of great importance to interact with consumers through their preferred communication channels and times. The Engagement Platform Emarsys offers a set of tools that can help your company increase consumer engagement, deepen the customer relationship and optimize the digital customer experience.